Join Shoes of a CMO | Share Your Marketing Leadership Story

Step Into Shoes of a CMO

The Leadership Podcast Uncovering the Real Stories Behind Today’s

Top Marketing Minds

What Is Shoes of a CMO?

Shoes of a CMO is a bold, high-impact podcast where senior marketing leaders open up about the real journey — the pivotal calls, unexpected lessons, reinventions, missteps, and the mindset it takes to lead today.

It’s not just a podcast — it’s a thought leadership platform, a community, and a human storytelling series that helps the business world understand what real leadership looks like behind the brand headlines.

Backed by the CMO Council and hosted by Tanja Kent, each episode is crafted to go deeper than your typical surface-level marketing Q&A — sharing experiences that inform, uplift and spark something bigger than a like or a view.

Why This Podcast Needs to Exist

There’s no shortage of interviews with marketing leaders — but what’s missing is a space where CMOs get to show who they are, not just what they’ve done.

On LinkedIn, marketing leadership is often polished and performative. In traditional media, stories are filtered through brand-safe PR lenses. But beneath all of that, there's a growing hunger — especially in marketing circles — for realness, vulnerability, and practical leadership wisdom.

This show is here to give the role of CMO a voice, a face, and a story — because your journey matters far beyond the boardroom.

How Is This Different?

If Diary of a CEO reveals the humanity behind business success, Shoes of a CMO reveals the creative resilience, commercial pressure, and identity evolution behind a marketing career.

Where Steve Bartlett’s show leans on founders and celebrity execs, Shoes of a CMO gives centre stage to the often unsung, brand-driving force behind nearly every company: the marketer.

And where many shows focus on admiration, this show also offers access. A chance for future CMOs to learn from those shaping the present.

Who’s Watching
Why It Matters

If Diary of a CEO reveals the humanity behind business success, Shoes of a CMO reveals the creative resilience, commercial pressure, and identity evolution behind a marketing career.

Where Steve Bartlett’s show leans on founders and celebrity execs, Shoes of a CMO gives centre stage to the often unsung, brand-driving force behind nearly every company: the marketer.

And where many shows focus on admiration, this show also offers access. A chance for future CMOs to learn from those shaping the present.

Who’s Watching
Why It Matters

Aspiring CMOs looking for authentic insight and practical takeaways

Senior marketers navigating growth, change or leadership shifts

Creative professionals who want to understand what great marketing leadership looks like

Business decision-makers who value marketing perspective

Recruiters, VCs and board leaders scouting their next marketing star

Your story won’t just be appreciated.
It’ll be used.
Reposted, bookmarked, quoted in decks,
and remembered in team discussions.

What’s In It for You
(as a Guest)

Multi-platform exposure

LinkedIn Live, YouTube, Spotify, Apple Podcasts, TikTok & more

High-quality, professionally edited content

Ideal for you can use across your own channels

Exclusive Networking event

Annual exclusive networking event for guest

PR support

We collaborate with your internal or external PR team

Legacy positioning

You become part of a growing leadership archive for our industry

Bonus:
Exclusive Networking Event for Guests

All podcast guests will be invited to Shoes of a CMO: Live — an invite-only networking evening bringing together the past, current and future CMO guests for connection, collaboration and conversation that doesn't happen on stages or panels.

Join Now